{"id":12,"date":"2024-09-27T09:52:18","date_gmt":"2024-09-27T08:52:18","guid":{"rendered":"https:\/\/www.discountdisplays.co.uk\/our-blog\/?p=12"},"modified":"2025-01-22T17:16:05","modified_gmt":"2025-01-22T17:16:05","slug":"use-event-signs-for-promotion-information","status":"publish","type":"post","link":"https:\/\/www.discountdisplays.co.uk\/our-blog\/use-event-signs-for-promotion-information\/","title":{"rendered":"Using Signs for Promotion &#038; Information"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12\" class=\"elementor elementor-12\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-155a97e5 e-flex e-con-boxed e-con e-parent\" data-id=\"155a97e5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63b503d7 elementor-widget elementor-widget-text-editor\" data-id=\"63b503d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">Signs are an essential part of any successful event or business. They can be used to promote a venue or product, provide essential information or safety guidance, and display directions. In this blog, we will discuss the applications for signage, which materials you could choose between, and some top tips on designing an effective sign.<\/span><\/p><h2><b>What applications require signage?<\/b><\/h2><p><span style=\"font-weight: 400;\">Signage is used all around us and we undoubtedly see it every day. The types of signage fall under a few categories: promotion (advertising), safety information, general information, and directions to places. Road signage is a similar concept but differs as it is mainly a mandatory permanent installation and includes simple informative symbols or information for drivers. Below is a list of specific applications where signage can be utilised:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Estate agent boards<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Garden centre this way<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Price reduction\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pedestrian directions near a construction site<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Branding at an exhibition\/trade show<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Security operated premises<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Outdoor flower show<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Festival signposting<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Election campaigns<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Car boot sales<\/span><\/li><\/ul><h2><b>What material should I use for my sign?<\/b><\/h2><p><span style=\"font-weight: 400;\">The type of material you should choose for your sign depends on where you intend to use it, the duration and of course, your budget.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h3><b>Correx Signs<\/b><\/h3><p><span style=\"font-weight: 400;\">Correx is a great low-cost option often commonly used for estate agent boards or temporary signs. It is a fully recyclable corrugated plastic material (falls under the 5 PP symbol &#8211; check with your local authority if they collect it or if it can be taken to a local recycling centre). Correx signs are overall lightweight, weatherproof, and built to take plenty of knocks. What&#8217;s more,\u00a0 the material can be folded to create bollard covers or wedge signs.<\/span><\/p><p><span style=\"font-weight: 400;\">At Discount Displays, we print directly onto our <\/span><a href=\"https:\/\/www.discountdisplays.co.uk\/html\/correx-signage.html\"><span style=\"font-weight: 400;\">correx signs<\/span><\/a><span style=\"font-weight: 400;\"> using eco-friendly HP latex inks which provide a high-quality and durable finish. This popular sign material is available in 4mm or 10mm thickness in size A4 up to 8&#8242; x 4&#8242; (2440mm x 1220mm).<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h3><b>Why choose Correx?<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Affordable<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Strong, durable and impact-resistant<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fully recyclable\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Versatile fixing methods: nail, screw, cable tie<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Indoor or outdoor use (weatherproof)<\/span><\/li><\/ul><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9146dc6 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"9146dc6\" data-element_type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image-carousel .swiper,.elementor-widget-image-carousel .swiper-container{position:static}.elementor-widget-image-carousel .swiper-container .swiper-slide figure,.elementor-widget-image-carousel .swiper .swiper-slide figure{line-height:inherit}.elementor-widget-image-carousel .swiper-slide{text-align:center}.elementor-image-carousel-wrapper:not(.swiper-container-initialized):not(.swiper-initialized) .swiper-slide{max-width:calc(100% \/ var(--e-image-carousel-slides-to-show, 3))}<\/style>\t\t<div class=\"elementor-image-carousel-wrapper swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"polite\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/correx-master_1_1-300x300.jpg\" alt=\"Correx material\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/estate-agents-board-print_1_1-195x300.jpg\" alt=\"Estate agent board for a house on sale with Jeffries estate agents\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/outdoor-correx-event-sign-1-300x300.jpg\" alt=\"Outdoor countryside show correx sign\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/correx-retail-signage_1_1-254x300.jpg\" alt=\"Retail offer bins promoting a multi-buy promotion (2 for \u00a35)\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/correx-graden-centre-sign_1_1-261x300.jpg\" alt=\"Garden centre offer. Prices on selected outdoor pots have been reduced\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75fbefb elementor-widget elementor-widget-text-editor\" data-id=\"75fbefb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b>Foamex signs<\/b><\/h3><p><span style=\"font-weight: 400;\">Foamex is a rigid hardwearing PVC foam that is compressed to create a lightweight weatherproof board. Whilst it is also an affordable option, it will evidently cost slightly more than correx. On the whole, it is suitable for longer-term indoor use and short-term outdoor use, for example, point-of-sale displays or directional signs. It is also fully recyclable and as such an eco-friendly option.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">At Discount Displays, we also print directly onto our <\/span><a href=\"https:\/\/www.discountdisplays.co.uk\/html\/foamex-signs.html\"><span style=\"font-weight: 400;\">Foamex <\/span><\/a><span style=\"font-weight: 400;\">using latex inks for a full-colour photo-realistic image. Mostly importantly, you can add a matte texture or an anti-graffiti laminate at an additional cost to improve the visibility and longevity of the sign. It is available in 3mm or 5mm in size A4 up to\u00a0 8&#8242; x 4&#8242; (2440mm x 1220mm).<\/span><\/p><h3><b>Why choose Foamex?<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Strong and durable<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fully recyclable and fire-retardant<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Versatile fixing methods: nail, screw, or hung in a frame<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Indoor or short-term outdoor use (weatherproof)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Option doe anti-graffiti or matte texture laminate\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Can be cut into custom shapes with curves or points<\/span><\/li><\/ul><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a992ac4 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"a992ac4\" data-element_type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"polite\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/foamed_master-300x300.jpg\" alt=\"Foamex material side on view and close up\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/foamex-board-220x300.jpg\" alt=\"Royal Navy air station tour sign\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/foamex-printed-sign-300x300.jpg\" alt=\"Pedestrians prohibited sign in a woodland area\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/foamex-5mm-sign-300x276.jpg\" alt=\"Information on a naval ship on a fence by the water\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/shaped-signs-300x216.jpg\" alt=\"large festival sign reading &#039;Experience&#039; and posted into the ground\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-440f718 elementor-widget elementor-widget-text-editor\" data-id=\"440f718\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b>Dibond Signs<\/b><\/h3><p><span style=\"font-weight: 400;\">Dibond is an Aluminium Composite material that consists of a core of low-density polyethylene sandwiched between 2 layers of 0.15mm thick aluminum. Above all, it is strong, rigid, and lightweight. This material is ideal for property development hoardings, shop front signs, office signs or anywhere you need durable signage. Generally, dibond can be recycled along with other PVC products.<\/span><\/p><p><span style=\"font-weight: 400;\">At Discount Displays, we also print directly onto our <\/span><a href=\"https:\/\/www.discountdisplays.co.uk\/html\/signs-dibond.html\"><span style=\"font-weight: 400;\">Dibond <\/span><\/a><span style=\"font-weight: 400;\">signs using latex inks. In contrast, it is a premium form of signage with the highest durability, expected to last long-term up to around 10 years. Our dibond is 100% weatherproof and is unaffected by changes in temperature so is perfect for outdoor applications.\u00a0 It is available in 3mm thick boards and sizes A4 up to\u00a0 8&#8242; x 4&#8242;.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h3><b>Why choose Dibond?<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The strongest and most durable option<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lays completely flat, never bends<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fully recyclable<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Can be fixed to walls, posts, ceilings, and drilled into<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Long-term indoor or outdoor use (weatherproof)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00a0Withstands a higher wind load and weighs less than Foamex<\/span><\/li><\/ul><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Temperature resistance range from -50\u00b0C to +80\u00b0C<\/span><\/li><\/ul><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0eae9d7 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"0eae9d7\" data-element_type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"polite\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/dibond-master-300x300.jpg\" alt=\"Dibond material from the side and close up\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/dibond_post-sign-234x300.jpg\" alt=\"Please keep to the footpath sign on grass\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/printed-dibond-example-1-300x300.jpg\" alt=\"Co-op supermarket sign outside the store\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/dibond-sign-board-300x300.jpg\" alt=\"City planning information on a section of the Chichester marina\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/dibond-metal-sign-300x221.jpg\" alt=\"Laundrette sign\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4622f14 elementor-widget elementor-widget-text-editor\" data-id=\"4622f14\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><b>What tips will help me with designing my sign?<\/b><\/h2><div><b>\u00a0<\/b><\/div><h3><strong>Colour<\/strong><\/h3><p><span style=\"font-weight: 400;\">Firstly, it&#8217;s important to ensure that the colours you use are high in contrast as this enhances readability and ensures your message can be easily read from various distances. For example, neon colours or even colours that are similar in shade\/saturation will be more difficult to see or read. To optimise visibility, it\u2019s recommended to use dark text on a light background or vice versa, which helps create a strong visual distinction.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">With this is mind, you can use a <\/span><a href=\"https:\/\/coolors.co\/\"><span style=\"font-weight: 400;\">colour scheme generator<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/coolors.co\/contrast-checker\/112a46-acc8e5\"><span style=\"font-weight: 400;\">contrast checker<\/span><\/a><span style=\"font-weight: 400;\"> to assess whether you\u2019re colours are suited and readable. These tools help you select combinations that not only look visually appealing but also comply with accessibility guidelines.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h3><b>Text<\/b><\/h3><p><span style=\"font-weight: 400;\">The most effective signs are those that convey information clearly and concisely. Using minimal text helps to ensure the message can be quickly absorbed. Viewers tend to lose interest if a sign requires too much time to read, so keeping the content short, informative, and to the point is crucial for grabbing and maintaining attention. In general, bullet points, single-line statements, or even impactful keywords are often more effective than lengthy sentences. Additionally, it&#8217;s important to ensure that the text size is large enough to be seen from a distance, especially in outdoor or high-traffic environments where viewers may only glance at the sign briefly.<\/span><\/p><p><span style=\"font-weight: 400;\">For the best readability, using sans-serif fonts is recommended. They are easier to read by a wider range of people than serif fonts due to their simple lines and modern appearance. Well-known fonts such as Arial, Helvetica, or Futura are popular choices.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f258441 elementor-widget elementor-widget-image\" data-id=\"f258441\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"384\" src=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/Blog-images-wide-1-768x384.jpg\" class=\"attachment-medium_large size-medium_large wp-image-5351\" alt=\"sans serif font vs serif font\" srcset=\"https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/Blog-images-wide-1-768x384.jpg 768w, https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/Blog-images-wide-1-300x150.jpg 300w, https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/Blog-images-wide-1-1024x512.jpg 1024w, https:\/\/www.discountdisplays.co.uk\/our-blog\/wp-content\/uploads\/Blog-images-wide-1.jpg 1200w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a53d34b elementor-widget elementor-widget-text-editor\" data-id=\"a53d34b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>\u00a0<\/h3><h3><b>Image<\/b><\/h3><p><span style=\"font-weight: 400;\">Consider whether your sign would benefit from incorporating imagery. For example, a construction safety sign could feature a pedestrian symbol so that the message is universally recognisable by everyone. Similarly, a sign at a local wildlife park might include some images of the surrounding plants and animals. However, not all signs will not benefit from imagery so steer away from including images that are irrelevant to the message as this may create confusion or reduce the sign&#8217;s visual impact.<\/span><\/p><p><span style=\"font-weight: 400;\">If including imagery, it&#8217;s also crucial to ensure there is a balance between both the text and the visuals. This means making sure the text does not overwhelm the images by being much larger, and vice versa. Ensure that neither the text nor the images dominate the sign by being excessively large. A well-balanced design will make your sign more effective and engaging.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">In summary, Signage plays a crucial role in promoting businesses, providing essential information, and ensuring safety. Whether you need temporary signage for an event or long-term solutions for branding or directions, choosing the right materials can make a significant difference in the sign&#8217;s impact and durability. By applying thoughtful design techniques, such as high-contrast colours, minimal text, and balanced imagery, you can create an effective sign that conveys your message clearly.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Event signs are an essential part of any successful event. They can be used to promote the event, provide essential information, directions and safety.<\/p>\n","protected":false},"author":1,"featured_media":6072,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[53],"tags":[115,16,99,6,148],"class_list":["post-12","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-exhibiting-marketing","tag-banners","tag-events","tag-inspiration","tag-marketing","tag-signs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Use Event Signs for Promotion &amp; Information | Discount Displays Blog<\/title>\n<meta name=\"description\" content=\"Event signs are an essential part of any successful event. 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